Healthcare Advertising & PR Jobs

We place candidates in Healthcare Advertising and PR jobs for some of the best UK communications agencies around. We place candidates into roles at all levels across Client Services, Copy and Creative Communications. 

Find out more about a career in Healthcare Advertising below, take a look at our jobs or speak with our specialist consultant Alice Smith for an informal chat: 01625 361 078 / alice.smith@carrotpharma.co.uk

What is Healthcare Advertising and PR? 

Healthcare marketing and PR is the process of strategic communication and outreach designed to attract and inform healthcare consumers, keeping them engaged with the health system. 

Marketing strategies within healthcare integrate omnichannel and offline/online tactics to drive engagement and accelerate product growth. Health systems measure the success of their marketing channels through specific metrics that are aligned with key performance indicators (KPIs), and/or marketing return on investment (ROI).

Of course, healthcare marketing is very different to marketing in other sectors as there are many more rules and regulations involved.

Healthcare advertising and PR work can be extremely technical or extremely sensitive and requires writers and artists who are fully trained in order to write meaningful advertising messages that are going to connect with the audience.

Jobs in Advertising

The main objectives of a Healthcare Advertising and PR role are:

  • Promoting and facilitating the relationship between GPs, hospitals, physicians, clinics with patients
  • Connecting with patients across multiple touch points
  • Finding an acquiring new consumers/patients
  • Keeping patients engaged
  • Producing relevant and helpful information to combat misconceptions/misunderstandings about health issues or products
  • Patient retention and loyalty
  • Driving more qualified leads, generating revenue with healthy margins
  • Connecting with patients across multiple channels

Looking for a new role in Healthcare Advertising and PR?

If you would like to find out more about our current Clinical Research and Clinical Operations opportunities, contact our team on 01625 361 078 or via alice.smith@carrotpharma.co.uk.

Submit your CV

What does a career within Healthcare Advertising & PR look like?

A career within Healthcare Advertising and PR is fast-paced, creative and competitive and is therefore an attractive option for people who are creative thinkers, ambitious and strategically minded. If you’re looking for a job in Healthcare Advertising you’ll need to be strategic in your approach, proactive, professional, passionate and a strong team player.

You should be looking to work within a dynamic and creative environment. The majority of people who work within the Healthcare Advertising industry will be educated to a minimum degree level and may have some prior experience of working within the healthcare industry (although it’s not a definite requirement – this is dependent on the client).

Jobs in Advertising

Working for a Healthcare Advertising and/or PR agency is similar to working for any other advertising agency, in that they provide services for the following, specialising within the healthcare and Pharma industries:

  • Brand development
  • Strategic planning
  • Integrated campaigns
  • Direct marketing
  • Advertising (Press, TV, Radio)
  • Multimedia
  • Web media
  • Sales promotion
  • Education materials
  • Shows and exhibitions
  • Sales force support
  • Meetings and conferences

Find out more about how to progress your career in a Healthcare Advertising Agency here

Healthcare Advertising and PR roles that we recruit for:

Copy:

  • Junior Copy Writer - £25k+
  • Copy Writer - £30k - £40k
  • Senior Copy Writer - £40k - £60k
  • Art Director - £45k - £55k
  • Designer - £30k - £45k
  • Senior Art Director / Head of Art - £55k+
  • Head of Copy  - £80k+
  • Creative Director - £80k+

Client Services:

  • Account Executive - £25k - £30k
  • Senior Account Executive £30-35K
  • Account Manager - £35k - £45k
  • Senior Account Manager - £45k - £55k
  • Account Director - £55k - £65k
  • Senior Account Director - £65k+
  • Client Services Director - £85K+

What qualifications and experience are required for a job within Healthcare Advertising & PR?

The Healthcare Advertising environment is fast-paced, creative and competitive, and usually attract candidates who are creative thinkers, ambitious and strategically minded.

To work within PR you'll need to be able to communicate effectively to champion your company's products and services, you'll need drive and determination to succeed in this rapidly changing industry environment is fast-paced, creative and competitive, and usually attract candidates who are creative thinkers, ambitious and strategically minded.

The majority of people who work within Healthcare Advertising & PR will be educated to a minimum of degree level in a relevant subject such as:

  • Life Sciences
  • Marketing
  • Advertising
  • Communications

Jobs in Advertising

If you'd like to know more about working within Healthcare Advertising & PR and how your skillset can fit into any opportunities within the sector, get in touch with Alice to discuss your requirements: 

Alice headshot bubble

alice.smith@carrotpharma.co.uk

01625 361 078

 

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